I help experts get more recognized so the right people say “yes.”

As a narrative and visibility strategist, I work 1:1 with experts to get them better known and trusted so that skeptical decision-makers choose them faster.

Join 24,000 following along on TikTok, Instagram, X, and LinkedIn.

MY CLIENTS HAVE BEEN FEATURED IN

The right credibility changes everything.

Which path fits you?

For individual experts

I’m ready to be more recognized.

You have the expertise, but you need more public recognition. I can work 1:1 with you to get better media attention, higher-profile speaking gigs, and the right online momentum.

For organizations

Our experts need more recognition.

Your people are brilliant, but they need more third-party validation, and your comms team is stretched. I work 1:1 with your experts to help them get better press and speaking gigs.

TRUSTED BY

The proof is in the results.

Viral at SXSW


Now main stage at SXSW three years running. 500+ media mentions in a year. Now represented by UTA.

FUTURIST + CREATIVE TECHNOLOGIST

New York Times exclusive


Print exclusive for an indie docuseries. No distributor. Almost 1M TikTok views in 4 weeks.

INDEPENDENT FILMMAKER

$2.3 million


Raised on Kickstarter. Fully funded in 24 minutes. Top 0.1% of all Kickstarter campaigns ever.

INVENTOR + FOUNDER

Tier One media


Cracked after years of trying. Business Insider, Chicago Tribune, and Chicago Tonight — twice.

SOCIAL SERVICES AGENCY

Editor’s top pick


Product named Progressive Grocer Top Pick 2025. Featured in The Bump and Good Housekeeping.

CPG FOUNDER

$80k in one livestream


Governor secured for opening remarks. Grammy-winning artists activated. Raised $80k in 2 hours.

MUSIC NONPROFIT

What clients say

Ian Beacraft, Founder and Chief Futurist, Signal + Cipher

“Not only did Tracy help me crystallize my ideas and make them applicable to all audiences, which helped my SXSW talk go viral, but she also helped me understand and anticipate journalists’ reactions. On top of that, she helped me leverage my SXSW speech to attract a ton of media coverage that was a game-changer for the growth of our business.”

Jonathan Domanus, Founder, CardMill

"Tracy helped me turn my idea into a story people believed in. Her strategy gave me the tools to build momentum, and it directly fueled our record-breaking $2.2M Kickstarter launch. I am immensely grateful to her for her guidance, strategy, and friendship during an incredibly wild ride.”

Sonny Garg, The Institute for Nonviolence Chicago

“It is through Tracy’s carefully orchestrated process of organizational inquiry that the messaging reveals itself, and the outcome of our work together has proven to resonate deeply with both our internal team and external audiences, including funders."

Ready to get the right attention?